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TUCSON, Ariz., Oct. 5, 2017 (SEND2PRESS NEWSWIRE) -- The Arizona Wine Growers Association today announced its 2017 lineup of vineyards for the Festival at the Farm, Saturday, November 11. The event will offer various wine tastings, displays and food from Arizona restaurants and retailers. Discussions will focus on how wine growers engage customers in their brands and enhance the shopping experience through innovation, technology and techniques for meeting evolving consumer preferences.